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Do Amore - Ethical Rings That Make A Difference

“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie

Jul 07, 2025
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“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie

Do Amore is a company that really stands out, you know, especially when it comes to choosing something as important as an engagement or wedding ring. They’re all about making beautiful jewelry that also does a lot of good in the world, helping people who could really use a hand. In a way, they’ve even been called the rings with the most honest beginnings anywhere, which is quite a claim to make.

This isn't just a simple jewelry business, either. It's a place where every single piece, from the delicate bands to the sparkling center stones, is connected to a bigger purpose. You see, they make sustainable engagement rings, and what’s more, they actually give money to help build water wells in parts of the world where clean drinking water is hard to come by. So, when you pick out a ring from Do Amore, you're not just getting something lovely to wear; you're also helping a community get access to something absolutely basic and life-changing.

The story of how this company came to be is pretty interesting, too. It began with one person's idea to change things for the better in the jewelry industry, making it more about care and less about just commerce. This idea, which was pretty powerful in its simplicity, has since grown into a well-known name, even getting some attention on a popular television show where businesses look for support. It’s a story about how a commitment to doing right can truly make a mark.

Table of Contents

Who is Krish Himmatramka, the Visionary Behind Do Amore?

The person who first thought up Do Amore is Krish Himmatramka. He actually trained as a mechanical engineer, which might seem a bit different for someone who ended up starting a jewelry business. But, you know, it just goes to show that good ideas can come from anywhere. His idea was quite straightforward, yet it had a lot of weight to it: to create a jewelry company that puts doing good and being responsible right at the very front of everything it does. This kind of thinking, to be honest, really set the stage for what Do Amore would become.

Krish brought his company, Do Amore, to a television show where businesses try to get money from investors. This happened in 2022, and he was looking for a good amount of cash in exchange for a piece of his company. His goal was to get support for his business that sells rings made in a way that doesn't harm the earth and helps people get clean water. It’s a pretty compelling story, actually, how he decided to combine something as personal as choosing a ring with such a big, global cause.

He's the driving force behind the company's commitment to making jewelry that not only looks good but also has a positive effect on the world. His background, even though it's in engineering, seems to have given him a very practical way of looking at how to make a business work while also making a difference. It’s fairly clear that his personal belief in giving back is built into the very core of Do Amore.

Personal Details about Krish Himmatramka

RoleFounder of Do Amore
Training BackgroundMechanical Engineer
Company Pitch Year (Shark Tank)2022
Company LocationHouston, Texas

What Makes Do Amore Rings So Special?

When you look at Do Amore, what makes their rings really stand out is how they think about where everything comes from and how it’s made. They are truly focused on making sure their jewelry is made in a way that’s good for the planet and for people. This means they use metals that have been used before, giving them a new life, and the stones they pick are chosen very carefully to make sure they come from places where workers are treated fairly and the environment is looked after. So, every piece of Do Amore jewelry, you know, starts with the idea of not causing any harm to the world.

They offer a really wide selection of rings, so there’s probably something for just about everyone. If you’re looking for an engagement ring, they have styles like solitaire, which is just one big stone, or three-stone rings, and even halo designs where smaller gems surround a larger one. They also have rings that look like they come from a different time, with a vintage feel, and you can even get something made just for you. With all sorts of shapes and ways to set the stones, you can find a ring that truly fits your taste. It’s quite a range, actually, that Do Amore provides.

It’s not just about engagement rings, either. Do Amore also has a collection of wedding bands for women that are, in some respects, just as thoughtfully made. You can find simple, clean designs, or more up-to-date styles, some with a bit of sparkle, others with that old-fashioned charm, and even bands that curve to fit another ring. Each one is put together by hand using those same metals that have been used before, and they’re set with stones that have been picked ethically. They’re built from the ground up, to your exact finger size, which is pretty neat. And, here’s a really important part: every one of these women’s bands from Do Amore helps to build a water well in a place that needs it.

How Does Do Amore Give Back?

This is where Do Amore truly shines, honestly. Every single piece of jewelry you get from them, whether it’s an engagement ring, a wedding band, or even a necklace, no matter how much it costs, directly helps one person’s life. It’s quite simple: it gives them and their whole community a way to get clean water. Think about that for a moment – a beautiful ring on your finger, and somewhere else, a family now has clean water to drink, to cook with, and to wash with. That’s a powerful impact, basically, and it’s what makes Do Amore so much more than just a jewelry store.

The company also offers diamonds that are certified by a well-known organization, and these diamonds come from places that are known for doing things the right way. What’s more, their diamonds that are dug out of the earth actually give back to the communities where they come from. So, it’s not just about getting a lovely stone; it’s about knowing that the stone itself has a story of helping people. It’s a pretty amazing cycle of giving, in a way, that Do Amore has created.

This way of doing business, where every purchase has a direct and positive effect, is a story that’s really worth telling. And, you know, the folks at Do Amore are quite happy that many of their customers do just that. They share the story of their ring, and how it’s connected to clean water, with their friends and family. This kind of sharing, rather than just relying on regular advertising, helps their message spread far and wide. It’s a pretty organic way for Do Amore to grow, actually.

The Do Amore Shark Tank Experience

Do Amore really made a splash when it showed up on a well-known TV show where people pitch their businesses. This happened in 2021, and Krish Himmatramka, the founder, was there asking for a good chunk of money in exchange for a small piece of his company. He was looking for six hundred thousand dollars for just six percent of the business. The thing that really made Do Amore stand out, in some respects, was its unique idea: making lovely rings while also helping provide clean water to people who needed it. It was a pretty compelling pitch, to be fair.

After being on that TV show, Do Amore did manage to get a deal. Krish secured six hundred thousand dollars, but for a slightly bigger piece of the company, fifteen percent, from one of the guest investors, Daniel Lubetzky. It was a significant moment for the company, showing that their idea of combining beautiful jewelry with a social mission was something that smart business people saw value in. This deal, you know, really helped Do Amore move forward.

It’s worth mentioning that Do Amore wasn't the first jewelry company to appear on that show. There was another brand, Stella Valle Jewelry, that also tried to get support from the investors. Sadly, Stella Valle didn't quite make it, but Do Amore, on the other hand, really went against what might have been expected and ended up doing very well. This shows that Do Amore had something special, a kind of staying power that allowed it to succeed where others might have struggled. It's quite a story of perseverance, actually.

Do Amore's Commitment to Quality and Craftsmanship

Beyond the good deeds, Do Amore is also very serious about making sure their jewelry is top-notch. They use diamonds that are certified by a group called GIA, which means they’ve been checked for their quality and come with a clear history of where they’re from. These diamonds, whether they’re dug from the earth or made in a lab, are chosen with great care, making sure they’re not only beautiful but also sourced in a way that helps the communities involved. So, you can be pretty sure you’re getting a stone that’s both lovely and has a good background.

The way they make their rings shows a lot of skill, too. For example, they have a delicate engagement ring with six prongs that hold the main stone, and these prongs are shaped like little claws. This kind of detail, you know, makes the ring feel really special. Every single one of these rings is put together by hand in the USA, using those metals that have been used before. It’s a sign of how much effort they put into each piece, ensuring it’s well-made and lasts a long time.

They also offer rings with intricate designs, like an engraved engagement ring that has smaller diamonds along the sides and fine, beaded edges. This ring also has patterns carved right into the band. It’s made in the USA, too, from those same recycled metals. And then there’s a dainty wedding ring that has tiny diamonds going halfway down its sides. This smaller band is also made with care in the USA, using metals that have been used before. These details really highlight Do Amore’s focus on creating pieces that are both pretty and well-built, which is quite important.

What Do Customers Say About Do Amore?

It’s always good to hear what people who have actually bought from a company think, and with Do Amore, you can find out. There’s a place where you can see their "TrustScore," and you can also read what dozens of customers have already shared about their experiences. This gives you a pretty good idea of how people feel about their purchases and the company’s overall service. It’s a transparent way, you know, to get a sense of their reputation.

As a matter of fact, many Do Amore customers are so happy with their rings and the story behind them that they actually tell others about it. They share how their ring helps provide clean water, which is a powerful message. This kind of word-of-mouth sharing, rather than just relying on typical advertisements, really helps the company’s message get out there. It’s a very genuine way for Do Amore to connect with new people, basically, through the stories of their existing customers.

This means that when someone chooses a Do Amore ring, they’re not just getting a piece of jewelry; they’re also getting a story that they can be proud to tell. It’s about being part of something bigger than just a purchase. And, you know, this sharing of personal stories is a strong sign that people truly believe in what Do Amore is doing and feel good about their decision to buy from them. It’s quite a testament to the company’s mission, really.

Exploring the Do Amore Collection

Do Amore’s collection goes beyond just the traditional engagement and wedding rings. They also have necklaces that are made to be classic and last for a very long time. These pieces are perfect for all sorts of special moments, like an anniversary, a holiday, when a baby is born, or even just as a small gift to show you care. They’re pretty sure to make a good impression. Each necklace is put together by hand using metals that have been used before, and they’re set with stones that have been picked in a way that’s good for everyone involved. They’re built from the ground up, just like the rings, which is a nice touch.

For men, Do Amore offers wedding bands that are also made with care and give back to the earth. You can find rings that are simple, or more up-to-date, some with diamonds, and others with different textures. Each one is made by hand from metals that have been used before. This means that men, too, can choose a ring that not only looks good but also carries that important message of helping others and being kind to the planet. It’s a pretty comprehensive approach, actually, to ethical jewelry for everyone.

The variety in their ring styles is quite impressive, too. You can browse through their selection and find everything from that classic single-stone look to rings with three stones, or those with a halo of smaller diamonds around the main one. They also have rings that feel like they come from a different era, with a vintage charm, and the option to create a ring that’s completely unique to you. With various stone shapes, ways of setting them, and side stones to choose from, there’s a lot of room to find something that truly speaks to you. It's almost like they've thought of every possible preference.

The Ongoing Story of Do Amore

The journey of Do Amore, from a simple idea to a company that makes a real difference, is still going. They continue to put their focus on making jewelry that is not only lovely to look at but also has a clear, positive impact on people’s lives by providing clean water. It’s a story that keeps unfolding, with more communities getting access to a basic human need thanks to every ring, band, or necklace purchased. This commitment, you know, really defines who Do Amore is.

The company also wants to make sure that their customers feel supported throughout their experience. They have ways to help you with your choices and any questions you might have, which is pretty helpful. This dedication to both their mission and their customers shows that Do Amore is about more than just selling jewelry; it’s about building a connection and making a lasting good impression. It’s quite a holistic approach to business, actually.

The story of Do Amore is one about combining beautiful craftsmanship with a deep desire to help others. It shows how a business can succeed by putting ethics and sustainability at its very core, proving that you can do good while also doing well. The impact of each purchase, providing clean water to communities, is a powerful reminder of the difference a thoughtful choice can make. It’s a very inspiring example, in some respects, of how commerce can serve a greater purpose.

This article has explored Do Amore's beginnings, focusing on founder Krish Himmatramka and his vision. It covered what makes their rings special, including their ethical sourcing and commitment to sustainability. We looked at how Do Amore gives back by providing clean water wells. The article also detailed their appearance on Shark Tank, the deal they secured, and how they stood out. We touched on their dedication to quality craftsmanship, from GIA certified diamonds to handcrafted details. Finally, we discussed customer feedback and the variety within the Do Amore jewelry collection, including engagement rings, wedding bands, and necklaces.

“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie
“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie
“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie
“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie
“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie
“Nossos Cursos” – conheça nova série de entrevistas do Mackplay | Mackenzie

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